Digital Marketing Blog posts


Ecommerce SEO
Digital Marketing

SEO vs PPC: what is the difference?

Many companies find themselves asking ‘which is best: Search Engine Optimisation or Pay Per Click?’. Understanding the differences between eCommerce SEO and PPC can help you to decide the right time and way to invest in digital search strategies. What’s the basic difference between SEO and PPC? Not doing SEO is like standing in the […]

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Coronavirus Marketing Strategy
Digital Marketing

3 Smart Marketing Strategies Companies Are Using to Survive COVID-19 (includes examples)

During a crisis like COVID-19 the challenge to market your business and drive revenue may seem overwhelming. However, there are 3 smart digital marketing strategies (explained in this article) that top companies are using to survive COVID-19 (Coronavirus). It’s the time to get hyper-focused on your customers goals and adapt to what’s happening to help […]

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10 best social media tools for 2020
Digital Marketing, General, Inspiration

10 best social media tools for 2020

Social media platforms are fast becoming the best places to reach your clients and customers. Quality content is what attracts potential clients to your site. However, there’s no point in creating killer content, tweets and Instagram and Facebook posts if you can’t streamline the process and manage online interactions. Having the right social media management […]

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LinkedIn Powerful Social Media Tool Illustration
Digital Marketing

Why LinkedIn is So Powerful for a B2B Company

When discussing social media, the average internet user will typically think of popular sites like Facebook, Instagram, and Snapchat. One platform that people tend to gloss over is the top social media platform for business professionals: LinkedIn. Social media marketing (SMM) is big business. Digital marketing agencies around the globe are working to expand their […]

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Digital Marketing Agency
Digital Marketing

Why digital marketing is so important for small businesses

The world is growing increasingly dependent on technology with every passing day, and digital-dependency is creeping further and further into the way we live our lives and the way businesses operate. But what is so special about digital marketing? What can it offer your small business? Take a look below at some of reasons why digital […]

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