Digital Strategy Blog posts


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Digital Strategy, SEO

3 simple steps for creating an SEO marketing strategy for your Shopify site

Shopify is a universally popular choice for eCommerce ventures. Searchability is still the key to success though. So, here’s a three-step shopify marketing strategy SEO activities, including a ‘live’ illustration. No platform for eCommerce is the complete solution to establishing and growing your venture successfully. Even the best online retail website option will still require […]

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Digital Strategy, General

What is a conversion funnel?

Gaining new customers on your website can be more complex than you initially envisage. It’s perfectly logical to think that pay-per-click advertising, remarketing campaigns and social media promotion should all help to deliver a return on investment – and while this may be true, it’s not the full picture. To run a successful business, you […]

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Digital Strategy

Why is nobody buying from my website?

This article explores how you find out why nobody is buying from your website and what you can do to turn things around and gain more business online. Are you getting enough traffic? When figuring out why no one’s buying from your website, the first thing to look at is your website traffic numbers. If […]

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Digital Strategy

Start with the ‘why’

At the beginning of January, Richard Cartlidge (who we’re currently working with) pointed us in the direction of a Ted talk from Simon Sinek. I won’t do the talk any justice from waffling on about it, but the basics of it are this, people want a reason to buy from you and that reason isn’t […]

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