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At Factory Pattern, we’re not just celebrating an award; we’re commemorating a milestone in our journey of relentless dedication, creativity, and innovation. We are thrilled to announce th...

If you’ve got an existing ecommerce store and you’ve noticed a dip in sales or you want to start taking it to the next level, our web agency experts can help. In this article, our team of ...

Did you know that 73% of online shoppers use multiple channels during their shopping journey? We lovingly refer to these shoppers as omnichannel customers. What’s more, omnichannel customers are inc...

Most industries will have their fair share of technical terms, acronyms and jargon, and ecommerce marketing is up there with an incredibly long list. Getting to know all of the ecommerce terms out the...

At Factory Pattern, we need the best tools for project management that provide us with a collaborative and easily accessible space with the freedom to customise according to our company’s needs. In ...

One of the key terms and KPIs used by digital marketers to measure performance on an ecommerce website is by tracking the conversion rate. And in this blog we’ll answer that burning question, ho...

If you’re wondering whether running a Black Friday 2022 sale fits with your brand, you’re going to want to read this. Black Friday has been the topic of many conversations in the office over the l...

Finding the best tools for project management is a challenge that every company faces. It is not always easy to choose what would work best for you and your team. Especially when there are so many dif...

At Factory Pattern, efficient project management is at the core of everything we do. From ensuring smooth communications with our clients, to ensuring all projects are completed on time, to the highes...

If you’re marketing analytics nerds (like us) you’ll know that Google Analytics 4 (GA4) is the new replacement for Google Universal Analytics (UA), and that UA will stop processing new hits as...

Reading that the collective contribution of SMEs to the UK business’s carbon footprint is actually quite significant and that SMEs are “crucial to whether the UK meets its 2050 net zero target...

You can link and email, including your work email to Google without creating a new Google account. To associate your email with Google take the following steps: Head to www.google.com Log out of all ...