UX Research Blog posts



What is the difference between user testing and user research?
UX Research

What is the difference between user testing and user research?

Gathering ux research data is a key element when creating any customer facing product or service. User research and user testing are often confused. User testing is a method within a group of user research methods. They are both important if you want a website that delivers a positive user experience. In this article, we […]

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ways to recruit users for your UX research
UX Research

5 ways to recruit users for your UX research

Getting into the mind of your customers is the most effective way to design the best user experience, and ensure your conversion rates stay on an upward trend. The ‘trick’ to getting into the mind of your customers is simple, talk to them. This may seem like a tricky task, but it’s not. Below I’ve […]

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What is UX Research
UX Research

UX Research Cheat Sheet: Breaking Down the Methods Used

Put simply, good UX research design means better business. The more we all adapt to the digital age, the more critical seamless UX design is (that’s user experience, by the way). A frictionless digital experience is an essential way to influence consumers to stay on your website, trust you and your brand, and keep coming […]

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User Experience, UX Research

Is website user research necessary?

You might know your website inside out, but do your visitors feel the same? Don’t assume you know what your potential customers need from your site, do your user research and find out. I can guarantee it will lead to higher conversion rates. You’ve filled your website with lots of information about your products, your […]

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