The power of video marketing

As the popularity of video content continues to grow, it’s more important than ever for businesses to develop an engaging video marketing strategy to connect with online audiences.

video marketing

Online video users are expected to double to 1.5 billion by 2016 (Cisco) and Social Media Examiner states that 76% of marketers are now planning to use video as part of their online marketing strategy (view PDF).

Video is fast becoming one of the most important marketing tools; it builds credibility, conveys information better and faster than text, it’s infinitely shareable via social media, it drives traffic to your website and ultimately increases new business opportunities.

How we can help you

Our passion is making your business come alive through film, giving audiences a sense of feeling about your product or service. We have many ideas of how to incorporate video into your marketing strategy including:

  • Creating an overview film of your company
  • Adding customer reviews and testimonials via video to your website
  • Sharing big announcements with your customers
  • Demonstrating a product or service
  • Leverage events by interviewing visitors, interview speakers, show demonstrations and presentations

We work with our clients story boarding ideas and producing contemporary, stylish videos that help promote their business. We have clients with a huge content library of video footage that can then be utilised for creating new films with a different message.

If you want attention for your brand, video offers a powerful and engaging way to connect with your audience, tell your story and grow your business.

Let’s create your story.

Written by Justin Golby of Golby Creative. Check out his latest work here.