We deliver /

Positive &
profitable
digital
experiences
for you

Portfolio

Our work

Giving your website visitors a great experience. Helping them to become happy, loyal customers so you can smash your sales goals. No guesswork. A proven approach to help you realise the true potential of digital for your ecommerce. 

Melon
Optics

User Experience Design and Strategy to increase sales and customer loyalty for independent eyewear brand Melon Optics.

Coconut
Merchant

Working with Coconut Merchant on Facebook/Instagram campaigns, SEO and PPC driving a 400% return on ad spend.

Edinburgh
Natural
Skincare

UX Design, Email Marketing and PPC increasing sales and customer loyalty for independent skincare brand The Edinburgh Natural Skincare.

About us

Unlocking
new ⭐️
possibilities

Since 2008 we’ve helped clients navigate the digital world, allowing them to interact with customers in meaningful ways.

Services

What we do

Our digital marketing services help you increase your web traffic, business leads & revenue using PPC, Email Marketing and Social Media. Whilst increasing your conversion (sales) rate on site through creative, user friendly web design and development.

User
Experience

Great website experiences

Giving your website visitors a great experience. Helping them to become happy, loyal customers so you can smash your sales goals.

Web
Development

Years of development experience

Building a flexible digital framework on WooCommerce or Shopify, to support your online business now and in the future.

Digital
Marketing

Result driven strategies

Growing your online business with carefully crafted paid media campaigns and results driven strategies. 

Ecommerce
SEO

Increasing, sustainable growth

As an Ecommerce SEO agency we increase your organic website traffic month-on-month, giving you increasing, sustainable growth.

This is us

We're a digital & UX
consultancy

Since 2008, we’ve been working with organisations who understand the need for digital and want to grow their business.

Have a read

Blog

Opinion, advice on Web Design, User Experience & Digital Marketing. Plus, all our tales from the Factory Floor

What is ecommerce ppc management and why do you need it?

3 / December, 2021
PPC Management for ecommerce businesses is a great way to grow your online sales and reach your target audience as they navigate the internet. But before we start, what do we mean by ecommerce PPC? PP

Ecommerce UX best practices for Shopify stores

30 / November, 2021
When it comes to running an eCommerce store with the Shopify platform, there are certain ecommerce UX (user experience) best practices that you should be aware of. Here, we will be sharing these best

PPC for ecommerce sites: Which platform is right for you?

26 / November, 2021
When you have an eCommerce business, one of the things you need to think about is the different PPC (pay-per-click) advertising platforms available to you as an ecommerce store. Here, we will be looki

When you have an ecommerce business, one of the things you need to think about is the different PPC (pay-per-click) advertising platforms available to you as an ecommerce store.

In our blog 'PPC for ecommerce sites: Which platform is right for you?', we look at the platforms available and which might be best for your business.

Link in bio 🔗
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#factorypattern #ecommerceblog #ecommerce #ecommerceadvice #onlinebusiness #workingwell #workingsmart #digitalagency #ecommerceagency
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It's #TedTalkTuesday 💭
This time we heard from psychologist Adam Grant (@adamgrant), where he told us about the concept of languishing - the sense of stagnation and emptiness a lot of us can relate to feeling during the pandemic.

He presented three ways to escape that "meh" feeling and start finding your flow - mastery, mindfulness, and mattering. We recommend you give his Ted Talk a watch to learn more!
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#tedtalk #freeyourmind #productivity #tuesday #emptyyourhead #selfcare #personaldevelopment #workingwell #workingsmart #digitalagency #ecommerceagency #agencylife #creativity
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Happy Inspiration Friday! ✨

This week we have some great bits of creative content to share with you...

🎨 First up, the newly launched marketplace on @Dribbble for independent designers to sell their assets/designs.

🍿 Can't decide what movie to watch? Put 2 movies into this date night movie calculator and it will give you similar recommendations. Use http://ed.gr/drvr1.

🎥 Incredible freestyle stop-motion using LEGO by @kevinbparry.

✍️ The poem titled "The Road Not Taken", written by Robert Frost.

🏙 Designer @aljaadaby's work using typography and iconic city monuments.

We hope you enjoy hearing what inspired us this week. Feel free to share with us what's inspired you lately!
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#inspiration #getinspired #digital #digitalagency #team #beinginspired #feelinginspired #design
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Did you know there are over 7,000 languages spoken around the world? 🌍

In today's #tedtalk we heard from scientist Lera Boroditsky (@leraboroditsky) as she explained how language can shape the way we think.

"The beauty of linguistic diversity is that it reveals to us just how ingenious and how flexible the human mind is," Boroditsky says. "Human minds have invented not one cognitive universe, but 7,000."
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#tedtalk #freeyourmind #productivity #tuesday #emptyyourhead #selfcare #personaldevelopment #workingwell #workingsmart #digitalagency #ecommerceagency #agencylife #creativity
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✨ It's Inspiration Friday! ✨
We have some great inspirational finds to share with you this week...

🌍 Google partnered with WWF & fashion brands to create a tool that helps make sustainable sourcing decisions, called Global Fibre Impact Explorer.

🐼 WWF's video campaign titled 'Can't negotiate the melting point of ice' tells the story of a young polar bear trying to survive.

📦 Samsung Serif and Sero TVs include special instructions to use the cardboard packaging to build your own amazing cat house!

🏡 Lidl's billboard campaign illustrating how your home is your sanctuary away from the chaos of the world.

🐈‍⬛ Alugalug Cat X The Kiffness - a musician uses cat noises to create an unusually catchy song.

📋 Checklist Design is what it says on the tin - a checklist tool for designers full of best practices to help keep designers organised.

🛍 FatFace's shopping bags can also be used as wrapping paper. Plus, if you scan the code on the bag you can learn how to write the recipient's name in calligraphy.

👩‍💻 Chilly's product page design is fun and interactive.

✍️ Illustrator Iñaki Aliste Lizarralde (@ializar) has colourfully drawn detailed floor plans of popular tv and film homes.
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#inspiration #getinspired #digital #digitalagency #team #beinginspired #feelinginspired #design
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It feels like seasonal sales start earlier, last longer, and offer bigger discounts each year.

Black Friday and Cyber Monday are no different. In fact, Black Friday shoppers spent a total of $14 billion online in 2020. Plus, online spending is set to increase by 20% in 2021.

Make sure you're making the most of your email marketing this Black Friday and for future campaigns. Read our blog '5 Email Marketing Tips for Black Friday 2021', link in bio 🔗
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#factorypattern #ecommerceblog #ecommerce #ecommerceadvice #onlinebusiness #workingwell #workingsmart #digitalagency #ecommerceagency #blackfriday
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Black Friday is the most important time of the year for ecommerce stores, but are you and your site ready to offer your customers Black Friday discounts and offers?

To help you prepare, we’ve put together some top tips and strategies for success over the Black Friday weekend.

Read all about it here 👉 https://ed.gr/dq4or
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#factorypattern #ecommerceblog #ecommerce #ecommerceadvice #onlinebusiness #workingwell #workingsmart #digitalagency #ecommerceagency
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It's #TedTalkTues‍day time, and this week we learned how to save the world from bad meetings - an underrated superpower! 🦸‍♀️

David Grady encourages us to use the 'tentative' option when responding to a meeting invite. Because the truth is, not all meetings are necessary or productive. It's ok to understand the purpose of the meeting before blindly accepting the invite!

An entertaining watch that has led to us discussing how we can improve our own process around meetings.
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#tedtalk #freeyourmind #productivity #tuesday #emptyyourhead #selfcare #personaldevelopment #workingwell #workingsmart #digitalagency #ecommerceagency #agencylife #creativity #DavidGrady
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Website design templates, should you use them?

Creating a website can be a challenging and difficult process, especially if you don’t know where to start.

We weigh up the pros and cons of website templates versus custom websites in our blog, read it here 👉 https://ed.gr/dq4om
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#factorypattern #ecommerceblog #ecommerce #ecommerceadvice #onlinebusiness #workingwell #workingsmart #digitalagency #ecommerceagency
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An eCommerce site should never be static. It's vital to understand and learn from your users behaviour and constantly improve your site; to not only improve their user experience, but also increase sales.

How do you do this?

A UX audit.

Check out the full blog 👉 https://ed.gr/dq4n9
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#factorypattern #ecommerceblog #ecommerce #ecommerceadvice #onlinebusiness #workingwell #workingsmart #digitalagency #ecommerceagency
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It's #TedTalkTuesday 🥳
We heard from sound consultant Julian Treasure (@
juliantreasure) who shared an acronym with us to help us become better listeners. The acronym is RASA, which is the Sanskrit word for "juice" or "essence" and it means:

R = Receive, which means pay attention to the person
A = Appreciate, making little noises like "hmm," "oh," "OK"
S = Summarize -- the word "so" is very important in communication
A = Ask, ask questions afterwards

What do you think, are we losing the art of conscious listening?
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#tedtalk #freeyourmind #productivity #tuesday #emptyyourhead #selfcare #personaldevelopment #workingwell #workingsmart #digitalagency #ecommerceagency #agencylife #creativity #JulianTreasure #consciouslistening
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Your online presence is more important than ever – especially when it comes to your business. In our blog, we'll be looking at the many advantages of using a specialist web agency for your eCommerce website.

Read all about it here 👉 https://ed.gr/dqh71
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#factorypattern #ecommerceblog #ecommerce #ecommerceadvice #onlinebusiness #workingwell #workingsmart #digitalagency #ecommerceagency
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Looking for an agency to manage your PPC campaigns? In our latest blog post, we explore 7 warning signs when looking for PPC services.

Check it out via the Factory Pattern website 👉 link in bio.
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It's #TedTalkTuesday! 🥳

'What you discover when you really listen' is a Ted Talk by Hrishikesh Hirway. The podcaster and musician offers a guide to deep conversation and explores what you learn when you stop to listen closely.

#tedtalk #freeyourmind #productivity
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Ecommerce is leading the way in how we sell products. However, you may find that your eCommerce conversion rate is not what you want to be.

We explore five steps to improve your eCommerce conversion rate. 📈

Read all about it here 👉 https://ed.gr/dp1mw
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#factorypattern #ecommerceblog #ecommerce #ecommerceadvice #onlinebusiness #workingwell #workingsmart #digitalagency #ecommerceagency
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It's #InspirationFriday time! ✨

This week the team found some great bits of inspiring content we'd love to share with you...

👻 12 Spooky Fonts Perfect For Your Halloween‑Inspired Designs shared on @dribbble.

😎 We developed a newfound respect for Keanu Reeves' after learning more about what he's had to endure, yet still remains kind and generous. What a legend.

📮 Royal Mail begins trials of new electric delivery vehicles @royalmailofficial.

📼 Bouygues Telecom - Fallin' (en) by BETC Paris on YouTube.

📖 Matter is a tool that pulls everything you want to read into one beautiful place.

🌔 The fantastic 3D creations by @kaeptive shared on LinkedIn had us all guessing the catchphrases that were being represented.

🧱 The "Laundrette of Dreams" - @lego and @yinka_ilori reimagine the humble launderette in Yinka's trademark colourful style.
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#inspiration #getinspired #digital #digitalagency #team #beinginspired #feelinginspired #design
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WooCommerce is a great plugin to have. However, errors can be disruptive to your business. We share some common WooCommerce issues and solutions so you can overcome these problems and have a beautiful and functional eCommerce platform. 🎉

Check it out here 👉 https://ed.gr/dp1mn
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#factorypattern #ecommerceblog #ecommerce #ecommerceadvice #onlinebusiness #workingwell #workingsmart #digitalagency #ecommerceagency
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In today's Ted Talk, we heard from psychologist Kelly McGonigal (@kellymariemcgonigal) as she shares a different perspective on how to manage stress. ✅
By reframing how we think about stress, we can turn what was a negative response to stress into a positive one that makes us more resilient to the effects of stress. 💪
Definitely worth a watch!
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#tedtalk #freeyourmind #productivity #tuesday #emptyyourhead #selfcare #personaldevelopment #workingwell #workingsmart #digitalagency #ecommerceagency #agencylife #creativity #KellyMcGonigal #stressmanagement #stressreduction
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You only have one true boss; your customer. Whether that’s consumers or business decision-makers. Keeping them happy is the key to success, which is why this good advice about user experience is so vital.
Read all about it here 👉 https://ed.gr/dptet
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#factorypattern #ecommerceblog #ecommerce #ecommerceadvice #onlinebusiness #workingwell #workingsmart #digitalagency #ecommerceagency
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Relocation, Relocation! 🏡🥂 Factory Pattern are officially moving! We’re still in gorgeous Cheltenham, but just moving down the road to a shiny new (massive) studio!

Let the celebrations and packing begin 🍾
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Get in touch

Contact

Factory Pattern,
Cheltenham

Parker Court, Knapp Lane,
Cheltenham, Gloucestershire,
GL50 3QJ

01242 321907

hello@factorypattern.co.uk