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Digital Strategy, SEO

3 simple steps for creating an SEO marketing strategy for your Shopify site

Shopify is a universally popular choice for eCommerce ventures. Searchability is still the key to success though. So, here’s a three-step shopify marketing strategy SEO activities, including a ‘live’ illustration. No platform for eCommerce is the complete solution to establishing and growing your venture successfully. Even the best online retail website option will still require […]

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Coronavirus Marketing Strategy
Digital Marketing

3 Smart Marketing Strategies Companies Are Using to Survive COVID-19 (includes examples)

During a crisis like COVID-19 the challenge to market your business and drive revenue may seem overwhelming. However, there are 3 smart digital marketing strategies (explained in this article) that top companies are using to survive COVID-19 (Coronavirus). It’s the time to get hyper-focused on your customers goals and adapt to what’s happening to help […]

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Is SEO still necessary for your ecommerce website in 2020?
Ecommerce, SEO

Is SEO still necessary for your ecommerce website in 2020?

A shop down a dark alleyway, with a tiny sign, is likely to fail. Even if sells superb goods at great prices. The modern equivalent is a website that’s hard to find. We explore the relevance of seo for ecommerce sites in getting people to your digital ‘shop door’. There are around two billion websites […]

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What is the difference between user testing and user research?
UX Research

What is the difference between user testing and user research?

Gathering ux research data is a key element when creating any customer facing product or service. User research and user testing are often confused. User testing is a method within a group of user research methods. They are both important if you want a website that delivers a positive user experience. In this article, we […]

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