Blog Posts About: User Experience


Set up for small business collage
General, User Experience

UX Research for Start-ups & Small Businesses

As the owner-manager of a small business – especially a start-up-venture – you will be bombarded with diverse ideas and initiatives to market your products and services. You will no doubt have a relatively small budget to create and maintain your website and promote your business online. This tends to make people focus almost entirely […]

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How to, User Experience

How to write a UX research plan

Measuring the User Experience (UX) of your website should be a constant process, not an occasional chore. Are enough website visitors progressing to goals such as buying or enquiring? If not, why not? UX research has the answer, and here’s a rundown on how a research plan can help. At its most basic, user research […]

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Content Marketing, User Experience

Why you should keep updating your website

Quick! Think of some random piece of industry news, cobble together a blog, then upload it! There, you’ve got a website that’s constantly updated. Job done. Or is it? Let’s explore the importance of why you should keep your website updated regularly. Which is worse; a website full of news from 2012 or a website […]

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image of AB testing on a mac
User Experience

Why UX research is important

Is your website sufficiently geared towards your bona fide customer base, and is it driving a strong enough sales performance? In this article, we explore why UX research is the only way to truly improve your website and create better online experiences for our customers. Treating customers as individuals There are almost eight billion people […]

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User Experience

Is UX the most important part of website design?

Are you entirely satisfied with your company’s sales performance? Perhaps you are perfectly content to let your potential new customers take a look at your website , then leave without completing a transaction. If that’s the case, you’re a very rare breed of business indeed! Most organisations are constantly looking for new ways to get […]

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General, User Experience

Twitter’s biggest design update in seven years

Since 2006 Twitter has gripped the world with #hashtags, debates, disagreements, and the occasional controversy. Keeping the nation interacting on the daily means Twitter has a duty to perform regular updates, in order to keep their users motivated. For over 13 years Twitter has launched multiple features and design updates to the platform; from changing […]

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