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Digital Marketing

Whats new in Social Media

To help you stay up to date with social media, here’s a quick snippet of some of the latest news that caught our attention. Instagram launching clickable carousel Ads The new carousel ads on Instagram are “a new way for brands to share more images with people interested in their posts.” Instead of having to post numerous pics […]

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world book day what Im reading
The Factory Floor

My World Book Day Recommendations

Here’s a quick review of two books I can highly recommend. One from a professional perspective, and the other for pure fictional pleasure. The Design of Everyday Things by Donald  A . Norman I’ve only just started this book , but I’m already feeling the benefit. It’s a great insight into psychology, good design and […]

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video marketing
Digital Marketing

The power of video marketing

As the popularity of video content continues to grow, it’s more important than ever for businesses to develop an engaging video marketing strategy to connect with online audiences. Online video users are expected to double to 1.5 billion by 2016 (Cisco) and Social Media Examiner states that 76% of marketers are now planning to use […]

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Christmas website
Ecommerce

10 Tips for ecommerce success this Christmas

As I’m sure you know, Christmas is critical to a successful year and there aren’t many shopping days left now. So now’s the time to get your online store ready for all those festive shoppers, if you haven’t already.  Here are my top 10 tips to make sure your online stores have a successful Christmas.   […]

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SEO
Digital Marketing, SEO

What is SEO?

Firstly SEO stands for Search Engine Optimisation, which, to you and I is, how to appear higher in the Google search results. There Are 2 Different Types of SEO: 1. Offsite SEO and 2. Onsite SEO. Offsite SEO refers to all the things you can do outside of your website like link building and social media management and […]

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How to use Google Analytics
Digital Marketing, How to

How to use Google Analytics

This post has been written to show you how to use Google Analytics and to get a better understanding of Google Analytics at a basic level. I probably don’t need to tell you how important Google Analytics can be in the day to day monitoring of your website, but getting started can be a daunting thought and if […]

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